{"id":8378,"date":"2024-03-27T04:44:39","date_gmt":"2024-03-27T04:44:39","guid":{"rendered":"https:\/\/musilda.cz\/?p=8378"},"modified":"2024-03-27T04:44:39","modified_gmt":"2024-03-27T04:44:39","slug":"konec-podpory-cookies-tretich-stran-jak-se-na-to-pripravit","status":"publish","type":"post","link":"https:\/\/affinite.io\/cs\/konec-podpory-cookies-tretich-stran-jak-se-na-to-pripravit\/","title":{"rendered":"Konec podpory cookies t\u0159et\u00edch stran &#8211; jak se na to p\u0159ipravit?"},"content":{"rendered":"\n<p>Po mnoho let se vyu\u017e\u00edvaj\u00ed cookies ke sledov\u00e1n\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f webov\u00fdch str\u00e1nek nap\u0159\u00ed\u010d cel\u00fdm internetem. To pom\u00e1h\u00e1 p\u0159edev\u0161\u00edm market\u00e9r\u016fm, kte\u0159\u00ed se sna\u017e\u00ed dos\u00e1hnout lep\u0161\u00edch konverz\u00ed t\u00edm, \u017ee c\u00edl\u00ed reklamy na spr\u00e1vn\u00e9 publikum. \u010casem se v\u0161ak pro pot\u0159eby zachov\u00e1n\u00ed soukrom\u00ed <strong>bezpe\u010dnosti <\/strong>u\u017eivatel\u016f p\u0159ijalo n\u011bkolik z\u00e1kon\u016f o ochran\u011b soukrom\u00ed.<\/p>\n\n\n\n<p>B\u011b\u017en\u00ed u\u017eivatel\u00e9 mohou j\u00e1sat nad t\u00edm, \u017ee se zbav\u00ed online <strong>stalkingu<\/strong>. Market\u00e9\u0159i pak maj\u00ed o probl\u00e9m nav\u00edc. Jedn\u00edm z n\u00e1sledk\u016f m\u016f\u017ee b\u00fdt nap\u0159\u00edklad <strong>sn\u00ed\u017een\u00ed p\u0159\u00edjm\u016f <\/strong>z reklamy na webov\u00fdch str\u00e1nk\u00e1ch. Na\u0161t\u011bst\u00ed existuje \u0159e\u0161en\u00ed, jak i nad\u00e1le pou\u017e\u00edvat slu\u017eby t\u0159et\u00edch stran bez poru\u0161ov\u00e1n\u00ed z\u00e1sad.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Co to jsou cookies?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/internetove-cookies.png\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"348\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/internetove-cookies.png\" alt=\"\" class=\"wp-image-8472\" style=\"width:251px;height:auto\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/internetove-cookies.png 600w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/internetove-cookies-300x174.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p><strong>Cookies <\/strong>jsou kr\u00e1tk\u00e9 textov\u00e9 soubory, kter\u00e9 jsou vytvo\u0159eny webov\u00fdm serverem, a ukl\u00e1daj\u00ed se do na\u0161eho po\u010d\u00edta\u010de prost\u0159ednictv\u00edm internetov\u00e9ho prohl\u00ed\u017ee\u010de (Chrome, Opera, Safari&#8230;).<\/p>\n\n\n\n<p>Cookies umo\u017e\u0148uj\u00ed <strong>ukl\u00e1dat data <\/strong>o jednotliv\u00fdch u\u017eivatel\u00edch. Pokud u\u017eivatel op\u011btovn\u011b dan\u00fd web nav\u0161t\u00edv\u00ed, cookies zjist\u00ed, o jak\u00e9ho u\u017eivatele se jedn\u00e1, a poskytne relativn\u00ed data, kter\u00e1 zjednodu\u0161\u00ed interakce na webu.<\/p>\n\n\n\n<p>Typick\u00fdm p\u0159\u00edkladem m\u016f\u017ee b\u00fdt op\u011btovn\u00e1 n\u00e1v\u0161t\u011bva emailov\u00e9 schr\u00e1nky na Seznamu, kdy se n\u00e1m automaticky p\u0159edvypln\u00ed p\u0159ihla\u0161ovac\u00ed formul\u00e1\u0159 na\u0161imi \u00fadaji. Cookies tedy mohou u\u0161et\u0159it \u010das a p\u0159izp\u016fsobit web pro pot\u0159eby ka\u017ed\u00e9ho u\u017eivatele. <\/p>\n\n\n\n<p>Krom\u011b toho se cookies pou\u017e\u00edvaj\u00ed pro r\u016fzn\u00e9 analytick\u00e9 a jin\u00e9 m\u011b\u0159\u00edc\u00ed n\u00e1stroje, bez kter\u00fdch by se market\u00e9\u0159i jen t\u011b\u017eko obe\u0161li.<\/p>\n\n\n\n<p>Cookies se v z\u00e1sad\u011b d\u011bl\u00ed na dv\u011b skupiny:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Cookies prvn\u00ed strany<\/strong> (First-Party) &#8211; Skript ukl\u00e1d\u00e1 cookies na vlastn\u00ed dom\u00e9n\u011b.<\/li>\n\n\n\n<li><strong>Cookies t\u0159et\u00ed strany<\/strong> (Third-Party) &#8211; Skript z jin\u00e9 dom\u00e9ny ukl\u00e1d\u00e1 cookies u\u017eivatele. Cookies t\u0159et\u00ed strany se tedy na\u010d\u00edtaj\u00ed na r\u016fzn\u00fdch m\u00edstech a umo\u017en\u00ed d\u00edky sledov\u00e1n\u00ed pohyb\u016f u\u017eivatele lep\u0161\u00ed c\u00edlen\u00ed reklamy.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Jak\u00e9 jsou nev\u00fdhody cookies?<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nevyhody-cookies.png\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"348\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nevyhody-cookies.png\" alt=\"\" class=\"wp-image-8476\" style=\"width:251px;height:auto\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nevyhody-cookies.png 600w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nevyhody-cookies-300x174.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p>Nej\u010dast\u011bji diskutovanou a z\u00e1rove\u0148 tak\u00e9 nejv\u011bt\u0161\u00ed nev\u00fdhodou cookies m\u016f\u017ee b\u00fdt kv\u016fli ukl\u00e1d\u00e1n\u00ed dat o u\u017eivatel\u00edch <strong>ztr\u00e1ta <\/strong>jejich <strong>anonymity<\/strong>! <\/p>\n\n\n\n<p>Cookies p\u0159edstavuj\u00ed i \u0159adu <strong>bezpe\u010dnostn\u00edch hroze<\/strong>b, kdy \u00fato\u010dn\u00edkovi m\u016f\u017eeme poskytnout snadnou cestu do na\u0161eho po\u010d\u00edta\u010de.<\/p>\n\n\n\n<p>V jednotliv\u00fdch prohl\u00ed\u017ee\u010d\u00edch lze cookies v nastaven\u00ed ru\u010dn\u011b mazat, blokovat, povolovat, a nebo zakazovat (pokud tak ji\u017e prohl\u00ed\u017ee\u010d neprovedl).<\/p>\n\n\n\n<p>Cookies v prohl\u00ed\u017ee\u010di Google Chrome lze spravovat <strong>Nastaven\u00ed &gt; Ochrana soukrom\u00ed a zabezpe\u010den\u00ed<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/sprava-cookies-treti-strany-v-prohlizeci-google-chrome.png\"><img loading=\"lazy\" decoding=\"async\" width=\"678\" height=\"63\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/sprava-cookies-treti-strany-v-prohlizeci-google-chrome.png\" alt=\"\" class=\"wp-image-8482\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/sprava-cookies-treti-strany-v-prohlizeci-google-chrome.png 678w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/sprava-cookies-treti-strany-v-prohlizeci-google-chrome-300x28.png 300w\" sizes=\"(max-width: 678px) 100vw, 678px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Blokov\u00e1n\u00ed cookies ze strany Google<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/google-blokuje-internetove-cookies.png\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"348\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/google-blokuje-internetove-cookies.png\" alt=\"\" class=\"wp-image-8473\" style=\"width:251px;height:auto\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/google-blokuje-internetove-cookies.png 600w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/google-blokuje-internetove-cookies-300x174.png 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p>Google na tento probl\u00e9m ji\u017e v minulosti n\u011bkolikr\u00e1t upozor\u0148oval. Od za\u010d\u00e1tku roku 2024 <strong>zablokoval <\/strong>cookies u <strong>1 % u\u017eivatel\u016f<\/strong>, kte\u0159\u00ed prozat\u00edm maj\u00ed mo\u017enost cookies t\u0159et\u00ed strany povolit, pro zachov\u00e1n\u00ed n\u011bkter\u00fdch funkc\u00ed webu.<\/p>\n\n\n\n<p>Do konce roku 2024 dojde k <strong>blokaci <\/strong>cookies t\u0159et\u00ed strany u <strong>100 % u\u017eivatel\u016f<\/strong>!<\/p>\n\n\n\n<p>Pokud chceme i nad\u00e1le vyu\u017e\u00edvat slu\u017eeb t\u0159et\u00ed strany, mus\u00edme n\u00e1\u0161 web na tyto zm\u011bny \u0159\u00e1dn\u011b p\u0159ipravit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Consent Mode V2<\/h2>\n\n\n\n<p>V b\u0159eznu 2024 vstupuje do hry nov\u00e1 verze <strong>GCM V2<\/strong>, kter\u00e1 reaguje na probl\u00e9m s cookies t\u0159et\u00ed strany a umo\u017en\u00ed webov\u00fdm str\u00e1nk\u00e1m v\u00edce respektovat <strong>soukrom\u00ed <\/strong>jednotliv\u00fdch u\u017eivatel\u016f s t\u00edm, \u017ee z\u00e1rove\u0148 v\u00fdvoj\u00e1\u0159\u016fm poskytne pot\u0159ebn\u00e1 data pro spr\u00e1vn\u00e9 fungov\u00e1n\u00ed webu.<\/p>\n\n\n\n<p>Pokud tedy i nad\u00e1le chceme prov\u00e1d\u011bt remarketing, a nad\u00e1le pou\u017e\u00edvat n\u00e1stroje, jako je <strong>Google Ads<\/strong>, mus\u00edme m\u00edt na webu od <strong>6. b\u0159ezna 2024<\/strong> alespo\u0148 n\u011bjak\u00fd Consent Mode(v nejlep\u0161\u00edm p\u0159\u00edpad\u011b V2).<\/p>\n\n\n\n<p>Nov\u011b se n\u00e1\u0161 web bude \u0159adit mezi n\u011bkterou z n\u00e1sleduj\u00edc\u00edch mo\u017enost\u00ed:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Web bez Consent Mode<\/strong>\n<ul class=\"wp-block-list\">\n<li>Pokud na webu nepou\u017e\u00edv\u00e1me jak\u00fdkoliv Consent Mode, p\u0159estanou n\u00e1m jednotliv\u00e9 funkce t\u0159et\u00edch stran fungovat, p\u0159estanou se sb\u00edrat data o u\u017eivatel\u00edch, nebudou se spr\u00e1vn\u011b m\u011b\u0159it konverze\u2026<\/li>\n\n\n\n<li>Bez pou\u017eit\u00ed Consent Mode dostaneme upozorn\u011bn\u00ed(<strong>prozkoumat &gt; konzole<\/strong>), \u017ee n\u011bkter\u00e9 funkce webu byli pozastaveny:<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/blokace-gtm4-wp.png\"><img loading=\"lazy\" decoding=\"async\" width=\"712\" height=\"58\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/blokace-gtm4-wp.png\" alt=\"\" class=\"wp-image-8390\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/blokace-gtm4-wp.png 712w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/blokace-gtm4-wp-300x24.png 300w\" sizes=\"(max-width: 712px) 100vw, 712px\" \/><\/a><\/figure>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Z\u00e1kladn\u00ed Consent Mode(Basic)<\/strong>\n<ul class=\"wp-block-list\">\n<li>Jedn\u00e1 se rozhodn\u011b o lep\u0161\u00ed \u0159e\u0161en\u00ed, ne\u017e p\u0159ede\u0161l\u00e9. Nen\u00ed v\u0161ak nejlep\u0161\u00ed. <\/li>\n\n\n\n<li>Z\u00e1kladn\u00ed Consent Mode spou\u0161t\u00ed k\u00f3d pouze u u\u017eivatel\u016f, kte\u0159\u00ed na to dali souhlas.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Pokro\u010dil\u00fd Consent Mode(Advanced)<\/strong>\n<ul class=\"wp-block-list\">\n<li>V tomto p\u0159\u00edpad\u011b se m\u011b\u0159\u00edc\u00ed k\u00f3d spou\u0161t\u00ed v\u017edy s t\u00edm, \u017ee z\u00e1rove\u0148 poskytneme informaci o tom, jestli u\u017eivatel souhas dal, neb nikoliv.<\/li>\n\n\n\n<li>M\u011b\u0159\u00edc\u00ed k\u00f3d si s\u00e1m p\u0159izp\u016fsob\u00ed sv\u00e9 chov\u00e1n\u00ed a chyb\u011bj\u00edc\u00ed data dopo\u010d\u00edt\u00e1v\u00e1.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Rozd\u00edl mezi Consent Mode V1 a V2<\/h2>\n\n\n\n<p>Ve verzi V2 n\u00e1m od 6. b\u0159ezna 2024 nov\u011b p\u0159ib\u00fdvaj\u00ed dal\u0161\u00ed dva \u0159\u00e1dky. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Google Consent Mode V1<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>P\u0159ed\u00e1v\u00e1 pouze souhlasy s cookies<\/strong><\/li>\n\n\n\n<li><strong>Google ji\u017e dok\u00e1\u017ee m\u011b\u0159it konverze<\/strong><\/li>\n<\/ul>\n\n\n\n<pre class=\"wp-block-code\"><code>gtag('consent', 'default', {\n\t'analytics_storage': 'granted',\n        'ad_storage': 'granted'\n});<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">Google Consent Mode V2<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>V\u0161e bude fungovat jako do te\u010f, a z\u00e1rove\u0148 se budou respektovat volby cookies li\u0161ty<\/strong><\/li>\n\n\n\n<li><strong>P\u0159ed\u00e1v\u00e1 i dal\u0161\u00ed souhlasy<\/strong><\/li>\n\n\n\n<li><strong>ad_user_data<\/strong> &#8211; \u0158\u00edk\u00e1, jestli do analytick\u00fdch n\u00e1stroj\u016f m\u016f\u017eeme pos\u00edlat \u00fadaje jednotliv\u00fdch u\u017eivatel\u016f<\/li>\n\n\n\n<li><strong>ad_personalization<\/strong> &#8211; Pokud tato \u010d\u00e1st chyb\u00ed, data o u\u017eivatel\u00edch se sice budou sb\u00edrat, ale nebudou se moci pou\u017e\u00edvat pro remarketing<\/li>\n<\/ul>\n\n\n\n<pre class=\"wp-block-code\"><code>gtag('consent', 'default', {\n\t'analytics_storage': 'granted',\n\t'ad_storage': 'granted',\n\t'ad_user_data': 'granted',\n\t'ad_personalization': 'granted'\n});<\/code><\/pre>\n\n\n\n<h2 class=\"wp-block-heading\">Jak Consent Mode nastavit ve WordPressu?<\/h2>\n\n\n\n<p>Ve WordPressu m\u016f\u017eeme probl\u00e9m vy\u0159e\u0161it pomoc\u00ed pluginu. V tomto n\u00e1vodu si uk\u00e1\u017eeme pouze z\u00e1kladn\u00ed nastaven\u00ed Cookie li\u0161ty. Pro zachov\u00e1n\u00ed v\u0161ech funkc\u00ed t\u0159\u011bt\u00ed strany je pot\u0159eba prov\u00e9zt je\u0161t\u011b dal\u0161\u00ed nastaven\u00ed jednotliv\u00fdch slu\u017eeb!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CookieBot<\/h3>\n\n\n\n<p>M\u00e1me k dispozici verzi zdarma, kter\u00e1 Consent Mode V2 nab\u00edz\u00ed, ale je dostupn\u00e1 pouze pro men\u0161\u00ed weby.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-plugin-directory wp-block-embed-plugin-directory\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"tuWHHZGHYG\"><a href=\"https:\/\/cs.wordpress.org\/plugins\/cookiebot\/\" target=\"_blank\" rel=\"noopener\">Cookie banner plugin for WordPress \u2013 Cookiebot CMP by Usercentrics<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8222;Cookie banner plugin for WordPress \u2013 Cookiebot CMP by Usercentrics&#8220; &#8212; Plugin Directory\" src=\"https:\/\/cs.wordpress.org\/plugins\/cookiebot\/embed\/#?secret=4p0XuDCDpA#?secret=tuWHHZGHYG\" data-secret=\"tuWHHZGHYG\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Po aktivaci pluginu mus\u00edme nejprve vytvo\u0159it \u00fa\u010det, kter\u00fd n\u00e1sledn\u011b propoj\u00edme s WordPressem:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>V nastaven\u00ed CookieBotu zvol\u00edme &#8222;<strong>vytvo\u0159it \u00fa\u010det<\/strong>&#8222;:<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-vytvorit-ucet.png\"><img loading=\"lazy\" decoding=\"async\" width=\"426\" height=\"72\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-vytvorit-ucet.png\" alt=\"\" class=\"wp-image-8384\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-vytvorit-ucet.png 426w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-vytvorit-ucet-300x51.png 300w\" sizes=\"(max-width: 426px) 100vw, 426px\" \/><\/a><\/figure>\n\n\n\n<ol class=\"wp-block-list\" start=\"2\">\n<li>Po vytvo\u0159en\u00ed \u00fa\u010dtu p\u0159id\u00e1me dom\u00e9nu na\u0161eho webu ve form\u00e1tu https:\/\/vas-web.cz\/ a zvol\u00edme GDPR pro Evropu:<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot.png\"><img loading=\"lazy\" decoding=\"async\" width=\"505\" height=\"183\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot.png\" alt=\"\" class=\"wp-image-8385\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot.png 505w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot-300x109.png 300w\" sizes=\"(max-width: 505px) 100vw, 505px\" \/><\/a><\/figure>\n\n\n\n<ol class=\"wp-block-list\" start=\"3\">\n<li>V dal\u0161\u00edm kroce uprav\u00edme t\u0159i mo\u017enosti:<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nastaveni-cookiebot-cookies.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"142\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nastaveni-cookiebot-cookies-1024x142.png\" alt=\"\" class=\"wp-image-8386\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nastaveni-cookiebot-cookies-1024x142.png 1024w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nastaveni-cookiebot-cookies-300x42.png 300w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nastaveni-cookiebot-cookies-768x107.png 768w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/nastaveni-cookiebot-cookies.png 1448w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Design &#8211; nastylujeme cookie li\u0161tu<\/li>\n\n\n\n<li>Content &#8211; zde nastav\u00edme \u010desk\u00fd jazyk<\/li>\n\n\n\n<li>Privacy &#8211; dal\u0161\u00ed styling a nastaven\u00ed<\/li>\n<\/ul>\n\n\n\n<ol class=\"wp-block-list\" start=\"4\">\n<li>Ve fin\u00e1ln\u00edm kroce se n\u00e1m vytvo\u0159\u00ed unik\u00e1tn\u00ed ID, kter\u00e9 zkop\u00edrujeme.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-propojeni-s-wordpressem.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"264\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-propojeni-s-wordpressem-1024x264.png\" alt=\"\" class=\"wp-image-8387\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-propojeni-s-wordpressem-1024x264.png 1024w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-propojeni-s-wordpressem-300x77.png 300w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-propojeni-s-wordpressem-768x198.png 768w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookiebot-propojeni-s-wordpressem.png 1089w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<ol class=\"wp-block-list\" start=\"5\">\n<li>Zkop\u00edrovan\u00fd ID vlo\u017e\u00edme do nastaven\u00ed CookieBota ve WP:<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"505\" height=\"183\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot-1.png\" alt=\"\" class=\"wp-image-8388\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot-1.png 505w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/pridat-domenu-webu-cookiebot-1-300x109.png 300w\" sizes=\"(max-width: 505px) 100vw, 505px\" \/><\/a><\/figure>\n\n\n\n<p>Fin\u00e1ln\u00ed uk\u00e1zka Cookie li\u0161ty:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookie-lista-ve-wordpressu.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"118\" src=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookie-lista-ve-wordpressu-1024x118.png\" alt=\"\" class=\"wp-image-8484\" srcset=\"https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookie-lista-ve-wordpressu-1024x118.png 1024w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookie-lista-ve-wordpressu-300x35.png 300w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookie-lista-ve-wordpressu-768x89.png 768w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookie-lista-ve-wordpressu-1536x178.png 1536w, https:\/\/affinite.io\/cs\/wp-content\/uploads\/sites\/2\/2024\/03\/cookie-lista-ve-wordpressu.png 1790w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Po mnoho let se vyu\u017e\u00edvaj\u00ed cookies ke sledov\u00e1n\u00ed n\u00e1v\u0161t\u011bvn\u00edk\u016f webov\u00fdch str\u00e1nek nap\u0159\u00ed\u010d cel\u00fdm internetem. To pom\u00e1h\u00e1 p\u0159edev\u0161\u00edm market\u00e9r\u016fm, kte\u0159\u00ed se sna\u017e\u00ed dos\u00e1hnout lep\u0161\u00edch konverz\u00ed t\u00edm, \u017ee c\u00edl\u00ed reklamy na spr\u00e1vn\u00e9 publikum. \u010casem se v\u0161ak pro pot\u0159eby zachov\u00e1n\u00ed soukrom\u00ed bezpe\u010dnosti u\u017eivatel\u016f p\u0159ijalo n\u011bkolik z\u00e1kon\u016f o ochran\u011b soukrom\u00ed. B\u011b\u017en\u00ed u\u017eivatel\u00e9 mohou j\u00e1sat nad t\u00edm, \u017ee se zbav\u00ed<\/p>\n","protected":false},"author":1,"featured_media":8380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53,30],"tags":[],"class_list":["post-8378","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reseni-problemu","category-wordpress"],"_links":{"self":[{"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/posts\/8378"}],"collection":[{"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/comments?post=8378"}],"version-history":[{"count":0,"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/posts\/8378\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/media\/8380"}],"wp:attachment":[{"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/media?parent=8378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/categories?post=8378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/affinite.io\/cs\/wp-json\/wp\/v2\/tags?post=8378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}